Lux Typographic + Design, founded by Greg Lindy in 2009, is a Los Angeles-based studio specializing in custom typography and typeface design. Notable typefaces include Fabriga (2016) and Cahuenga (2017), inspired by Los Angeles' architecture. The studio has collaborated with high-profile clients like 72andSunny, AVG Technologies, Esquire Magazine, Ogilvy and Johnson & Johnson, among others.